| Once
you have built a great website, how will people know that it exists? How will
you increase traffic to it? Your website is not a proactive marketing media but
can become one if you announce and register it effectively to search engines and
directories. TouchPoint
Design assures your website is developed, announced, registered, and periodically
reviewed to maximize the benefits Internet search engines can bring you. A website
can get lackluster attendance if it is not developed and announced correctly.
TouchPoint Design will help to ensure that your
potential customers find you through Internet search engines and directories.
This is accomplished by consulting with your staff to determine the precise positioning
of the website, the inclusion of keywords, entry pages and meta phrases and that
the content supports your search positioning. Once fully developed for announcement
we register your website with Internet search engines and appropriate directories.
| Web
site Positioning TouchPoint Design
works with your staff to determine the 3 - 5 positions that are critical to your
website and the related keywords. These positions are important "search phrases"
that probably include your company and major product lines or services.
| | Key
Word Development Your
website is prepared with the appropriate page titles, meta keywords, meta descriptions,
page content and special search engine entry pages for web announcement. TouchPoint
Design identifies the targeted search engines and directories
that are critical to your market segment. The website is registered by TouchPoint
Design and eventually "indexed" by the selected search
engines. The results of your announcements will typically be available to your
audience in four to six weeks. | | Website
Search Engine Reports and Renewal TouchPoint
Design provides a monthly report that shows the current status
of your website's search phrases in the search engines. | |